Interim and Fractional CMOs for Companies That Need Clarity Now
Proven marketing leadership for moments when growth stalls, strategy fragments, or execution outpaces experience.
SIZE provides experienced interim and fractional CMOs who step in quickly to stabilize marketing, align teams, and drive measurable growth.
Our executives have led marketing through scale, resets, and transitions. They operate with full ownership and work directly with founders, revenue leaders, and investors to get results without forcing premature full-time hires.
What you’ll get from the intro call:
- A clear assessment of your current marketing gaps
- A recommendation on interim vs fractional CMO support
- Next steps tailored to your company’s stage and goals
How an Interim CMO Helped True Footage Scale
After raising Series B, True Footage engaged SIZE to bring in interim CMO leadership to build marketing foundations and prepare the company for its next stage of growth.
Impact at True Footage:
- Established the company’s first product, growth, and brand marketing strategy
- Drove acquisition, retention, and subscriptions across core products
- Launched a new direct-to-consumer marketplace and improved conversion rates
- Built the first structured marketing budget and operating cadence
- Defined the CMO role and supported the successful hire of a permanent leader
This is the type of engagement SIZE supports for companies that need senior marketing leadership now, without forcing a premature full-time hire.
How an Interim CMO Led Rachio Through Brand and Leadership Transition
As Rachio prepared for its next phase of growth under a new CEO, the company engaged SIZE to provide interim CMO leadership to redefine its brand, maintain momentum, and support the transition to a permanent marketing leader.
Impact at Rachio:
- Led interim CMO engagement during a critical leadership transition
- Repositioned the brand with a new strategy and unifying vision, Connect Outside
- Built a comprehensive brand foundation and messaging system for scale
- Ensured continuity across marketing, ecommerce, and creative teams
- Defined the CMO role and supported the successful placement of a permanent hire
This is the type of interim marketing leadership SIZE provides when companies need clarity, continuity, and senior ownership through transition.
Explore SIZE marketing capabilities
Senior finance leadership across cash, forecasting, reporting, and transaction readiness.
Interim & Fractional CMO Leadership
Experienced CMOs who bring structure, focus, and accountability to marketing.
Performance Analytics & Measurement
Dashboards, attribution, and reporting that connect spend to outcomes.
Brand, Messaging & Positioning
Align brand narrative with demand generation and revenue goals.
Integrated Strategy & Execution
Unify brand, content, and performance marketing under one growth plan.
Channel & Campaign Acceleration
Improve efficiency, targeting, and creative performance across key channels.
Content & SEO
Strengthen visibility and conversion through content strategy and search.
Lifecycle & Retention Marketing
Improve nurture, email, and lifecycle programs to increase pipeline quality and LTV.
Paid Media & Performance Optimization